COC to unveil unprecedented Team Canada brand platform

TORONTO (January 19, 2018) – On Tuesday, January 23, 2018, the Canadian Olympic Committee will unveil a new brand platform for Team Canada and launch its PyeongChang 2018 campaign.

Media are invited for photo and interview opportunities and are asked to RSVP to Meghan Giffin (


Denny Morrison, PyeongChang 2018 nominated athlete
Vicky Sunohara, Two-time Olympic Champion, Ice Hockey
Isabelle Charest, Team Canada’s PyeongChang 2018 Chef de Mission
Chris Overholt, CEO, Canadian Olympic Committee
Derek Kent, CMO, Canadian Olympic Committee
Colin Freeman, Senior Manager, Brand Marketing
Russell Reimer, President, Manifesto Sport Management 


Tuesday, January 23, 2018
11:00 a.m. ET
*Doors open at 10:30 a.m. ET


Baillie Court – Art Gallery of Ontario
317 Dundas Street West
Toronto, ON M5T IG4 



Joshua Su, Coordinator, Communications
Canadian Olympic Committee
Tel: 416-324-4303 / Cell: 647-464-4060

Photi Sotiropoulos, Director, Communications and Media Relations
Canadian Olympic Committee
Tel: 416-324-4298 / Cell: 416-476-9174

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